WebEngage
WebEngage

Partner Development Manager – International Markets

TLDR

Drive outbound partner recruitment and enablement across international markets, shaping the partner ecosystem from outreach to onboarding and early pipeline.

Partner Development Manager – International Markets

Location: Mumbai (India-based, supporting international geographies)
Department: Partnerships / Alliances
Reports to: Head of Partnerships 

About the Role
WebEngage is expanding its global partner ecosystem and is looking for a Partner Development Manager to identify, engage, and onboard new ecosystem partners — marketing agencies, system integrators (SIs), resellers, and complementary technology players — across international markets. This is a high-velocity, outbound-heavy role focused on the front end of the partner lifecycle: sourcing and signing partners, getting them contract-ready and enabled, and handing them off to the regional Partner Manager for GTM execution.

Key Responsibilities

  • Research and map the partner landscape (agencies, SIs, resellers, ISVs) across target international markets and build a structured outreach pipeline
  • Proactively engage prospective partners — cold outreach, discovery calls, and pitching WebEngage's partner program and value proposition
  • Qualify partners based on market reach, capability, customer overlap, and strategic fit
  • Coordinate contracting workflows with legal/finance to get partner agreements signed
  • Drive partner enablement — onboarding sessions, certification, access to sales/marketing collateral and tools
  • Manage initial onboarding (portal setup, deal registration process, co-marketing kickoff)
  • Run a structured handover to the relevant regional Partner Manager, including partner profile, agreed joint GTM plan, and early pipeline
  • Maintain partner pipeline and onboarding metrics in CRM/tracking tools and report on partner acquisition velocity

Requirements

  • 5  years in partnerships, channel development, or business development, ideally in B2B SaaS/martech
  • Demonstrated experience engaging agencies, SIs, or resellers, particularly in international/cross-border markets
  • Strong outbound prospecting, communication, and negotiation skills
  • Working familiarity with partner agreement structures and contracting workflows
  • Comfortable operating across time zones with distributed teams
  • Bachelor's degree required; MBA a plus

Nice to Have

  • Existing network of agency/SI/reseller contacts in target geographies (e.g., MEA, SEA, LATAM)
  • Familiarity with partner enablement or PRM platforms

WebEngage is a customer data platform and marketing automation suite designed to streamline user engagement and retention for consumer tech enterprises and SMBs. Our product empowers brands to execute hyper-personalized engagement campaigns across various channels, unifying and analyzing customer data to drive revenue from both existing and anonymous users.

Founded
Founded 2011
Employees
51-200 employees
Industry
Internet Software & Services
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