Performance Marketing Manager

About the Role

We are a Berlin-based B2B performance marketing and lead generation agency with 5+ years in the market, 30+ team members, and a growing portfolio of 200+ active clients. We help B2B companies scale profitably by generating qualified leads and reducing customer acquisition costs through data-driven paid advertising and signal-based outreach strategies.

As Performance Marketing Manager, you take full end-to-end ownership of large-scale ad accounts across Paid Search and Paid Social — managing seven- to eight-figure annual budgets for clients spanning B2B SaaS, IT services, energy, and publicly listed enterprises. This is a high-autonomy role with room to specialize and grow fast within a results-driven team.

What You'll Do

• Own entire advertising accounts independently, making strategic decisions on account development and budget allocation

• Strategically plan and build new ad accounts from scratch, ramping up quickly on complex industries and business models

• Create, manage, and optimize Paid Search and Paid Social campaigns across Google Ads, Microsoft Advertising, Meta (Facebook/Instagram) Ads, and LinkedIn Ads — with the option to specialize in one or more channels

• Monitor all relevant KPIs continuously and act decisively when spotting inefficiencies or untapped growth potential

• Collaborate with a high-performing team to share learnings, refine processes, and push campaign performance further

What We're Looking For

Required:

• 2–4 years of hands-on experience in performance marketing or digital advertising

• Proven experience managing seven- to eight-figure annual advertising budgets across multiple channels

• Strong proficiency in both Paid Search and Paid Social advertising — this is a dealbreaker

• Practical experience with Google Ads, Microsoft Advertising, Meta Ads, and LinkedIn Ads

• Ability to independently manage accounts, budgets, and client strategies without heavy supervision

• Analytical and proactive working style — you spot problems and opportunities before they're pointed out

• German language proficiency (required for client communication)

• Willingness to work in a hybrid (Berlin office + remote) environment

Nice to Have:

• Experience with CRM platforms (e.g., HubSpot, Salesforce, Pipedrive)

• Familiarity with reporting dashboards, data enrichment tools, or marketing automation workflows

• Background in or exposure to B2B SaaS or IT services industries

Compensation & Benefits

• Salary: €50,000 – €80,000 per year (depending on experience)

• High-autonomy role with direct impact on client results and company growth

• Clear processes and a collaborative team environment to support fast professional development

• Hybrid work model based in Berlin

Please note: Visa sponsorship is not available for this role.

Location

Berlin, Germany — Hybrid (combination of office and remote work). Candidates must be based in or willing to relocate to Berlin.