A Brand Manager is a professional responsible for developing and maintaining the image and reputation of a company or specific products. The role involves managing marketing campaigns, analyzing brand performance, creating strategies to promote products, and working closely with various departments to ensure alignment with brand guidelines and vision. In startup environments, the responsibilities of a Brand Manager can be particularly diverse, given the dynamic nature of the setting and the direct impact on the company's direction and success.
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Prepare for your Brand Manager interview with our sample interview questions and answers.
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