Senior Digital & E-Commerce Manager
TLDR
Hands-on ecommerce lead responsible for day-to-day ops, Shopify ecosystem management, international expansion, and conversion optimization.
Deine Aufgaben
We’re looking for a hands-on Ecommerce Manager to own the day-to-day operation, optimization, and growth of our online stores. This role will manage the Shopify ecosystem, executing product and content updates, conversion performance, support international expansion and ensure a seamless customer experience across storefronts. The ideal candidate is highly-detail oriented, analytical and comfortable executing, with a customer-first mindset for driving online sales.
Ecommerce & Website Management
- Manage the ecommerce platform, including accurate product listings, content publishing, localization, product discoverability and onsite experience
- Ensure all website content aligns with brand voice while maintaining accuracy, quality, and SEO best practices
- Execute website product launches, promotions, and seasonal campaigns across multiple markets
- Identify and implement updates to improve functionality, usability, new features, and sales optimization
- Maintain platform configurations, app integrations, troubleshooting and overall website functionality
- Manage analytics, tracking implementation (pixels, tagging) and conversion measurement
- Ensure storefront compliance with data privacy, accessibility and best practice
- Collaborate with internal stakeholders for seamless ecommerce operations and customer experience including inventory, shipping, and customer service
Analytics & Performance Optimization
- Manage website performance and overall user experience
- Track, analyze, and report on KPIs across ecommerce and websites
- Use analytics tools to identify opportunities and inform decision-making
- Execute A/B testing initiatives across the customer journey to improve conversion rate and user experience
- Translate data into actionable insights for continuous improvement
Dein Profil
Critical:
- ~7 years of experience managing ecommerce platforms and website performance
- Experience with Shopify including themes, metafields, apps, integrations and storefront operations
- Hands-on execution and detail-oriented
- Proven track record of growing ecommerce revenue
- Analytical skills with experience using tools such as Google Analytics (or similar)
- Strong communication, project management, and stakeholder alignment skills in a remote-work environment
- Comfortable working in a fast-paced environment with evolving priorities
Highly Desirable:
- Ecommerce experience with multiple websites and international markets
- Familiarity with Google tools (e.g. Google Search Console, Merchant Center, etc.)
- Strong understanding content publishing requirements
- Conversion rate optimization (CRO) experience
- Basic understanding of HTML/CSS and technical SEO concepts (most development work is handled by an external agency)
- Experience working with web developers and external agencies