Senior Marketing Manager (Marketing)
TLDR
Lead client relationships and cross-team project delivery to grow key accounts and drive strategic account planning.
We are looking for a Senior Account Manager with a marketing background to undertake account management responsibilities and manage teams to deliver on projects for our valued clients. Your duties will involve both managing relationships with clients and guiding account personnel.
An effective Account director has great aptitude in building and maintaining customer relationships. They also possess excellent planning and leadership abilities to coordinate and advise account managers, supervisors and executives.
The goal is to ensure the company’s retention of clientele and facilitate further growth.
Responsibilities
- Plan budgets and activities for account management in the company
- Identify opportunities for growth across all client accounts
- Set up goals and OKRs for all project teams
- Provide feedback and counsel to account staff to meet quotas/objectives
- Conduct performance evaluation using key metrics
- Serve as the point of contact for customers in your portfolio
- Understand customer requirements and needs to offer suitable solutions and generate new business
- Ensure the timely delivery of services and products to clients
- Resolve issues to maintain and strengthen customer trust
- Read reports of subordinates and communicate overall quarterly/annual progress to senior management and external stakeholders
Requirements and skills
- Proven experience as an account director or similar position
- Demonstrable experience in negotiation and meeting client requirements
- Solid understanding of budgeting and reporting on progress
- Knowledge of performance evaluation techniques and metrics
- Working knowledge of Google Workspace and/or relevant software (e.g. Hubspot)
- Excellent communication and interpersonal abilities with aptitude in fostering long-term relationships
- Outstanding organisational and leadership skills
- BSc/BA in business administration, sales or relevant field