BTSE

Social Media Associate

Hong Kong

Full-Time

Remote

TLDR

Lead innovative social media campaigns across platforms, with emphasis on Twitter, to boost engagement and brand visibility.

About BTSE:

BTSE Group is a leading global fintech and blockchain company that is committed to building innovative technology and infrastructure. BTSE empowers businesses and corporate clients with the advanced tools they need to excel in a rapidly evolving and competitive market. BTSE has pioneered numerous trading technologies that have been widely adopted across the industry, setting new benchmarks for innovation, performance, and security in fintech. BTSE’s diverse business lines serve both retail (B2C) customers and institutional (B2B) clients, enabling them to launch, operate, and scale fintech businesses. BTSE is seeking ambitious, motivated professionals to join our B2C and B2B teams.

About the Opportunity:

As a Social Media Associate, you will be a key player in defining and expanding our brand's digital footprint across all social media platforms. Collaborating closely with our dynamic marketing team, you will spearhead the development and implementation of innovative social media strategies and campaigns that engage our audience, enhance brand visibility, and drive our message home.

Responsibilities

Develop and execute innovative social media strategies to enhance brand awareness and engagement, with a focus on X (Twitter).

Create, curate, and manage published content (images, video, written) to ensure brand consistency in voice, style, and tone.

Analyze, review, and report on the effectiveness of campaigns to maximize results.

Collaborate with other departments (e.g., token listings, customer service) to manage reputation, identify key players, and coordinate actions.

Stay up-to-date with current technologies and trends in social media, design tools, and applications.

Ad hoc responsibilities to meet the team's social media and marketing goals.

Requirements

Bachelor's degree in Marketing, Communications, or a related field is preferred.

Experience in social media management, marketing, or a related field, preferably in a technology or financial services industry.

Demonstrated proficiency in content creation, with an excellent grasp of the English language.

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.

Proficiency in using social media analytics tools to measure performance and identify improvements.

Strong organizational skills to manage multiple projects at once in a fast-paced, deadline-driven environment.

Knowledge of online marketing channels, blockchain, and cryptocurrency is advantageous.

Bonus points: Proficiency in graphic design and/or video editing, experience with TikTok/YouTube videos/short videos.

*Please attach your English resume when applying for this position.

Perks & Benefits

Competitive total compensation package

Various team building programs and company events

And many more! Apply and let us tell you more!

#LI-JY1

Benefits

Equity Compensation

Competitive total compensation package

Team building programs and company events

Various team building programs and company events

BTSE

BTSE is a global fintech and blockchain company that delivers innovative technology and infrastructure to empower both retail and institutional clients. By pioneering advanced trading technologies and setting industry benchmarks for performance and security, BTSE enables businesses to launch, operate, and scale their fintech solutions in a rapidly evolving market.

Founded: Founded 2018
Employees: 51-200 employees
Industry: financial services
Funding stage: Series A
Total raised: $22M raised

Crypto & Web3 Enterprise Software Fintech

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Social Media Associate