Sr. Performance Marketing Manager (m/w/x)

We are looking for an enthusiastic Senior Performance Marketing Manager to join the Growth Marketing team at Grover, full-time and minimum 3 days per week (Tuesday-Thursday) at our Berlin HQ. 

As a Senior Performance Marketing Manager at Grover, you will own and elevate the performance marketing strategy and execution across paid media channels. You will collaborate with cross-functional teams to drive acquisition, activation, and retention through innovative, data-driven campaigns, with a particular focus on Google Ads and Paid Social Media. Your goal is to drive efficient growth across multiple markets managing multi-million Euro budgets.

🎯  What you will contribute:

• Take charge of Google Ads (Search, Display, YouTube, Shopping) and Meta campaigns, optimizing for both web and app performance.
• Develop, test, and iterate data-driven strategies to improve effectiveness and efficiency.
• Manage cross-channel budgets, balancing spending efficiency with campaign impact and scalability.
• Partner with BI, Risk and Purchasing to leverage insights for continuous portfolio, audience and performance improvements.
• Collaborate with external partners, such as marketing platforms, feed management, agencies and managed services to expand campaign capabilities and drive innovation.
• Work alongside brand, product, and category teams to ensure cohesive marketing efforts and to enhance conversion rates along the funnel.
• Stay up-to-date on emerging features in Google Ads, Paid Social platforms, and other performance marketing tools to ensure best practices and state-of-the-art campaign management.

🤝 What you bring:

• 5+ years of hands-on performance marketing experience with a strong track record of optimizing large-scale accounts in fast-paced, agile environments.
• Deep knowledge of the full Google Ads funnel (Search, YT, DemandGen, Shopping, Pmax, App).
• A strong data-driven mindset with familiarity in conversion tracking, attribution models, and tools like Tableau, Amplitude, and Appsflyer.
• Ability to act as a cross-functional facilitator between analytical and creative teams.
• Experience in B2C subscription-based and/or e-commerce industries and knowledge of App Install campaigns are highly appreciated.
• Fluency in English and C1-Native German skills are a must for this position.

🚀 The Grover Way - How We Drive Success: 

• Own It: We take ownership seriously and define what success looks like. We drive shared ownership and don't wait - we drive. We keep one another accountable and take responsibility when issues arise.
• Challenge, Decide, and Commit: We engage in proactive support, active listening, and healthy conflict to reach the best outcomes. We value diverse perspectives and, once a decision is made, we commit to it fully.
• Empower and Grow: We enable, trust, and coach one another toward high performance, always thinking and acting like owners. We seek growth, apply feedback, and support the development of our peers.
• Respect, Transparency, and Clarity: We strive for clear, respectful, and open communication with no surprises. We simplify complex information so everyone knows the "what, why, and how".

❤️‍🔥 What you will love about us:

• BVG monthly discount to drive you everywhere in Berlin
• Mental health support with Nilohealth
• Physical health support with Urban Sports Club
• Annual learning budget of 750€ 
• 15 remote business days to work abroad 
• Exclusive Grover Tech discount for you & your loved ones
• Engaging, open office located in Berlin-Schöneberg with regular events, and is dog-friendly
• A diverse global team of 75 nationalities (and counting!) - genuinely the nicest group of colleagues who will soon become friends

Embark on a rewarding journey with the Grover Rocketship, where your impact is felt, and together, we cultivate a more circular world. 💚

We are looking forward to e-meeting you! 🚀