Sr. Web Analytics Manager

At Constant Contact, we are seriously awesome people who take ownership and make an impact by operating with the mindset, integrity and courage of a small business owner. There’s something so profoundly rewarding about knowing that your work is empowering people everywhere to pursue their dreams.  Here, we all play an integral part in helping business owners, entrepreneurs, non-profits and individuals to succeed by giving them all the help and tools they need to grow online. We’re energized by new challenges and new possibilities-and we’re just getting started!

Do you have a passion for web analytics, using data to understand customer behavior? Are you a self-starter with both business intuition and intellectual curiosity to know when to dive deeper to better understand a potential opportunity (or problem)?  Do you love working in an entrepreneurial environment with an all-hands-on-deck mentality where we make progress every day and you will have the opportunity to chip in wherever the team needs help (both meeting team goals and expanding your skillset)? 

Look no further, Constant Contact is seeking a rockstar Senior Web Analytics Manager to lead our website and conversion optimization analytics, delivering actionable insights. We are looking for an intellectually curious self-starter, who is willing to roll up their sleeves and drive business decisions. .  You will leverage the methodology, tools, and reporting available through our existing program and augment those with your own creative solutions to evolve how we work with these teams. This role requires you to think outside the box while maintaining analytical rigor.

What you’ll do:

• Being immersed in cross-functional teams (e.g., Marketers, Product Owners, Designers, Developers) responsible for innovating the customer site experience where you will lead the analytics
• Planning and conducting analyses to uncover insights and identify opportunities to optimize the customer experience and our site funnel
• Designing, executing, and analyzing A/B tests. Identifying conflicts, risks, and synergies among planned and in-flight tests
• Working closely with other analytics leads to inform the development, maintenance, and improvement of tools for analyzing and executing tests
• Make recommendations for web optimizations and influence the development roadmap

Who you are:

• Bachelor's degree (preferably in a quantitative discipline; business, math, statistics, computer science)
• Strong data manipulation and analysis skills (e.g., Excel, SQL) and web analytics (GA360 preferred)
• 6+ years of experience with digital marketing analytics
• Previous hands-on experience with web analytics tools like Adobe Analytics, Google Analytics, Quantum Metric
• Strong relationship-building and collaboration skills with proven ability to communicate complex issues to a wide array of internal stakeholders
• Must possess a strong understanding of statistical methods and familiarity with test design
• Excellent organizational skills, strong attention to detail, and the ability to effectively manage and prioritize multiple concurrent tasks and initiatives

#LI-Remote

Why You’ll Love Us:

• We celebrate one another’s differences. We are proud of our culture of diversity and inclusion, and we're always working hard to strengthen and improve this culture. We have programs in place that bring us together on important issues and provide educational opportunities for all employees. 
• Join the experts. If you're passionate about supporting businesses and organizations, you won’t find a better spot to share your talent. We’re dedicated to improving the quality of our product from a customer standpoint and have a true desire to enable the success of businesses, non-profit organizations, and community groups.
• You’ll have opportunities to grow your career. We encourage and support our team members to learn different aspects of the business, take on stretch assignments, seek coaching opportunities and professional development opportunities.
• A generous paid time off policy and a competitive benefits package that supports the health and well-being of you and your family

At Constant Contact, we’re all about work flexibility and are proud to serve our customers as a hybrid workforce. Our hybrid work model combines the convenience of remote work with access to our great office locations to collaborate in-person, participate in live trainings, and socialize with colleagues. To promote the safety of our employees, their families and our community, where permitted by applicable law, we require all new hires to be fully vaccinated against COVID-19 prior to their first day of work.

Constant Contact is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, genetic information, veteran status or any other status protected under applicable law. If you require accessibility assistance applying for open positions, please contact talentacquisition@constantcontact.com.

Notice to Recruiters and Staffing Agencies:

Constant Contact has an internal talent acquisition department and designated career site for individuals looking to join our team. Constant Contact will not accept unsolicited resumes from any external recruiters, staffing firms, search agencies or any fee-based referrals. Any unsolicited resumes sent to directly to Constant Contact, in any capacity will be considered property of Constant Contact. Constant Contact will not pay a fee for any placement resulting from the receipt of an unsolicited resume.