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Amanotes
Amanotes

[UPLIVE Company] Senior UA Marketing (Mobile Apps)

Vietnam
Full-Time
On-site

TLDR

Own and scale UA for a portfolio of mobile apps, managing large ad budgets across multiple channels to drive user growth globally.

LOCATION


HCM Onsite (Relocation Support)

ABOUT THE JOB

We're looking for a Senior UA Marketing (Mobile Apps) to own and scale user growth across our AI and Utility app portfolio. You'll manage significant advertising budgets, optimize performance across multiple channels, and play a key role in driving product growth in global markets.

WHAT YOU WILL DO

  • Own and execute UA strategy across the company for a portfolio of 3-5 mobile apps titles, managing large-scale budgets on channels such as Meta, Google Ads, TikTok, Unity Ads, IronSource, AppLovin, DSPs, and more
  • Act as your team’s expert in one of Meta, Tiktok, Google UAC, or SDK networks, meeting regularly with our stakeholders while actively running campaigns that hit KPI & ROAS targets and grow daily active users
  • Define UA launch strategies for new titles, including pre-registration campaigns
  • Define conceptual creative strategies and testing processes
  • Collaborate closely with Product, Monetization, Creative, and Data teams to drive growth
  • Stay ahead of trends by conducting market research and competitive analysis

    • *** Duties and responsibilities outlined above are representative, but not all-inclusive.

    QUALIFICATIONS

  • 3+ years of hands-on UA experience in mobile app industry
  • Strong preference for candidates with experience in UA for apps in Utility or AI genre
  • Deep knowledge of the mobile growth stack: MMPs, mediation, analytics, SDK ad networks, DSPs, etc.
  • Self-driven, be able to communicate goals, needs, and reports that provide insight into game performance and recommendations on improving metrics relevant to user acquisition campaigns
  • Experience with ad monetization and strong working relationships with various ad networks on both the monetization and user acquisition side.
  • Fluent English (written + speaking) is a must

    • TO COMPLEMENT OUR TEAM, YOU SHOULD BE

  • You are on top of the latest apps, trends, and what’s happening in live events
  • Solution-oriented, self-motivated and have the attitude to get things done
  • Comfortable with uncertainties and changes in a fast-paced environment
  • Curious, proactive learning and knowledge-hungry learner

    • WHAT WE OFFER

    We take care of our people — from meaningful reward to everyday experience at work

    Financial

  • Competitive salary, 100% pay during probation

  • Performance bonus with up to 30% of company profit shared — no cap

  • Full SHUI + premium private health insurance & annual check-up

    • Personal Well-being

  • 12 days annual leave + 10 days paid sick leave

  • 12 WFH days per year for when you need flexibility

  • 9.4M VND yearly flexi-budget for your personal development

  • Free daily lunch (10+ options)

  • Snacks, drinks, and tea-time always available

  • Monthly/bi-monthly team bonding budget

  • Sports activities (badminton, football, etc.)

    • Personal Development

  • Company learning trips to top markets (Korea first, Japan next)

  • Sponsored access to international conferences & industry events

  • Modern equipment + AI tools to help you work smarter and grow faster

    • RELOCATION SUPPORT

    This position is based in our Ho Chi Minh City office — but don't let that stop you from applying. If you're the right person for this role, we'd love to make the move work for you. Relocation support is available, and we'll work out the details together during the offer stage."

    CONSENT NOTICE FOR PERSONAL DATA PROCESSING

    • By applying to any position at Uplive, you acknowledge and agree that your personal data will be collected and processed for recruitment-related purposes. Please read the “ Consent Notice for Personal Data Processing ” carefully before submitting your application.
    • Thank you for your interest in joining Uplive!

    How To Apply?

    Click the button or contact us at talents@uplive.zone

    Benefits

    Equity Compensation

    Performance bonus with up to 30% of company profit shared — no cap

    Free Meals & Snacks

    Snacks, drinks, and tea-time always available

    Health Insurance

    Full SHUI + premium private health insurance & annual check-up

    Learning Budget

    Sponsored access to international conferences & industry events

    equipment and tools support

    Modern equipment + AI tools to help you work smarter and grow faster

    Paid Time Off

    12 days annual leave + 10 days paid sick leave

    Remote-Friendly

    12 WFH days per year for when you need flexibility

    Wellness Stipend

    Monthly/bi-monthly team bonding budget

    Amanotes
    Amanotes

    Amanotes is a music game company that develops and publishes innovative mobile games, transforming how players experience music through engaging gameplay. With a portfolio of popular titles and billions of downloads worldwide, Amanotes targets music enthusiasts looking for a fun and immersive gaming experience.

    Founded
    Founded 2014
    Employees
    51-200 employees
    Industry
    Media
    View company profile