User Acquisition Manager (Google Ads)
TLDR
Own high-volume Google Ads acquisition, managing $100,000+ monthly media budgets and scaling display campaigns through rapid creative testing.
User Acquisition Manager (Google Ads)
Location: Remote (Ukraine/Europe)
Company: MCR Media Group
About Company
MCR is an international performance-driven company specializing in online IQ tests, brain training platforms, and detailed result reporting. We serve customers primarily in North America, Asia, and Japan, generating millions of monthly user visits through performance marketing across all major channels. Headquartered in Cyprus, MCR operates globally with a focus on innovation and continuous growth.
We are seeking a deeply specialized User Acquisition Manager to own new-user acquisition through Google Ads. This is a full-time, remote position focused on high-volume B2C performance marketing.
Your Responsibilities
- Launch, optimize, and scale Google Ads campaigns focused on acquiring new users.
- Manage monthly media budgets of $100,000+ and scale successful campaigns responsibly.
- Own performance against our core KPIs, primarily Spend and CPA.
- Build a continuous pipeline of audience, placement, offer, and creative hypotheses.
- Brief designers on banner concepts and variations; analyze results and iterate quickly.
- Turn off underperforming tests, scale winners, and identify new growth opportunities.
- Partner closely with creative, analytics, product, and leadership teams.
What We’re Looking For
- 5+ years of hands-on PPC/performance marketing experience, with clear specialization in Google Ads.
- Proven B2C product-company experience.
- Strong track record in display/banner acquisition for new users - not primarily Google Search or remarketing.
- Confirmed experience managing at least $100,000 in monthly ad spend.
- Experience across international markets, including Tier-1 markets and ideally Europe and/or Asia.
- Strong command of CPA-based optimization, creative testing, and hypothesis generation at scale.
- Experience in mass-market digital products, apps, gaming.
- English: B1 or higher; comfortable working in a fast-paced start-up environment.
Why Join Us?
- Career development: An opportunity to grow within a new, high-impact team.
- Global impact: Work with a large international customer base across diverse markets.
- Flexibility: Fully remote, full-time role.
- Collaborative environment: Partner with creative, analytics, product, and leadership teams.
- Competitive salary and a performance bonus after probation that can add up to 250% on top of base salary.
Benefits
Learning Budget
An opportunity to grow within a new, high-impact team.
Performance bonus
A performance bonus after probation that can add up to 250% on top of base salary.
Remote-Friendly
Fully remote, full-time role.
Talent First is a dynamic startup job board designed to connect innovative talent with forward-thinking companies. Focused on enhancing the hiring experience, we provide a tailored platform that helps businesses attract top candidates in the ever-evolving job market. Our unique approach combines cutting-edge technology with performance analytics to streamline the recruitment process and drive successful hires.