Assistant Brand Manager
TLDR
Shape campaigns, events, social content, and customer value proposition assets across two healthtech brands.
Brand & Campaign Support: Assist in the development, planning, and project management of marketing plans for both Mable and HomeMade.
CVP (Customer Value Proposition) Development and Roll-out: Help to translate the high-level CVP into tangible brand assets, messaging, and promotional materials. Act as a connector between the creative, sales, content and product marketing teams to ensure all new products and communications align with the overarching CVP.
Delivery of Brand & Campaign Assets: Support the production of brand assets, manage project timelines, and ensure all initiatives and assets are delivered on time and on brand.
Events Execution: Support the end-to-end planning and execution of events, coordinating logistics, stakeholder communications, and on-site support to ensure successful delivery.
Social Support: Drive social media engagement by supporting content development with support from the Social Media Manager, including scheduling, and copywriting.
Agency, Stakeholder Management & Reporting: Drive excellence in creative and media agency partnerships, ensuring work is delivered to a high standard, clear budget management and contact reports.
Internal ecosystem collaboration by working closely with PR, performance, creative, content, and product marketing teams to ensure campaign integration, clear communication on deliverables, budgets, and timelines.
Leverage data, trends, and channel metrics to guide reporting and optimise campaigns, media allocation, reporting back to internal and external stakeholders.
2-3 years of experience in brand coordination roles.
Tertiary level qualification in Marketing, Business, or a related field.
Strong organisational skills with the ability to manage multiple priorities and stakeholders.
Knowledge of project management principles; discipline of planning, organizing, securing and managing resources to achieve specific goals.
Exemplary writing, listening, communication and presentation skills
A self-starter with a can-do attitude and extremely strong attention to detail.
Self-motivated with a strong desire to make an impact, and extremely strong attention to detail.
Experience with both traditional and innovative communications and marketing channels, including promotions, events, customer-specific/shopper marketing programs.
Experience with social media platforms and engagement strategies.
Experience with content creation, whether with agencies, or directly for Youtube, or other social platforms
We’re powered by purpose
We’re Switched On 💡
We know our customers because we listen and want to learn. We engage within the community and the sector and always act on insights.
We’re Bold
We’re ambitious and embrace creativity to solve challenges. We’re here to reshape the industry and back big ideas.
We’re One
We channel our passion into a positive environment. We welcome diversity and collaborate to make the most of our different skills and ways of thinking.
We’re Impactful
We work hard to deliver change. We innovate and move fast to make a difference in the sector and people’s lives.
Values we share as part of Attain Healthtech
Break New Ground 🧨
We simplify care with creativity and bold ideas.
Make It Matter💟
We put people at the centre and create impact that improves lives.
Own The Outcome🥇
We aim high, deliver excellence and drive results that last.
Our benefits
Power your career ⚡️
Learn from industry experts, experienced leaders, and on-the-job opportunities.
Access parental leave
Get 14 weeks of paid leave for primary carers and 6 weeks of paid leave for secondary carers plus superannuation.
Work with flexibility
We’re a hybrid workplace, balancing time in the office with remote work.
Flexi Leave Days
Get one extra paid leave day per quarter for what makes you happy.
Take a floating public holiday
Acknowledge a significant day your way with family and friends.
Be rewarded
Celebrate wins and recognise great performance with an easy and accessible Reward and Recognition program.
We are one
As an organisation, we celebrate our diversity and welcome all people, regardless of their family responsibilities, ethnicity, faith, sexual orientation, or gender identity. Aboriginal and Torres Strait Islander people are encouraged to apply.
If this role has stood out to you but you don’t feel like you ‘tick all the boxes,’ we strongly encourage you to apply nonetheless. We value diversity in experience, and you might just bring something we are looking for to our organisation!
Benefits
Learning Budget
Learn from industry experts, experienced leaders, and on-the-job opportunities.
Reward & Recognition program
Celebrate wins and recognise great performance with an easy and accessible Reward and Recognition program.
Paid Parental Leave
Get 14 weeks of paid leave for primary carers and 6 weeks of paid leave for secondary carers plus superannuation.
Paid Time Off
Acknowledge a significant day your way with family and friends.
Remote-Friendly
We’re a hybrid workplace, balancing time in the office with remote work.
Mable is a dynamic healthtech platform that connects people with disabilities and older Australians to independent support workers. Our service empowers individuals to find the support they need to live independently, making us a pivotal player in the care sector.