Heleo is a new type of media company that believes that individuals with world-changing ideas speaking directly to their audiences will ultimately replace the legacy media model. Our mission is to help the world’s top and emerging thinkers spread their ideas and grow their audiences in new ways.
We're looking for an Audience Development Strategist to join our audience development team and help us accomplish these goals. The right person has a mix of analytical and creative skills, and loves experimenting with new ways to reach people online.
Responsibilities include:
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Designing and running tests on social networks to find and collect new audiences for our Thought Leaders, including writing test copy and campaign reports.
- Running and reporting on small paid audience growth campaigns based on your test findings.
- Working with the audience and editorial teams to make the best use of your findings.
- Digging into social data to find trends and opportunities for growing our network.
About You:
- You're passionate about, maybe even a little obsessed with, the work of one or more of our Thought Leaders.
- You have 1–2 years of experience with social media strategy, analytics, marketing and testing.
- You love working with data, but understand that it’s only useful if others can understand it and use of it to accomplish business objectives.
- You’re naturally curious and have a hard time stopping yourself from solving a problem once you’ve started on it.
- You respond well to feedback and feel comfortable adjusting strategy on the fly in response to changing metrics or company priorities.
- You’re excited to roll up your sleeves and do whatever is necessary to build a great new media company from the ground up, with a team of committed people.
- You believe that being curious, intense and humble in interactions with others is the best way to create a great working environment.
- Bonus: You have a stats or economics background and know your way around a data model.
About Us:
Heleo is a platform for discovering and interacting with ideas from the world's great writers and thinkers. Heleo's investors include Comcast, Bloomberg, The New York Times, Bertelsmann, Greycroft, Greylock, Betaworks, and iNovia Capital. We intend to build a business that will elevate creators, delight users, and profoundly impact the media business.
Compensation is competitive, with equity and benefits.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
