Business Development Representative (BDR) – India
TLDR
High-velocity, strategic sales development role accelerating inbound monetization and aggressive outbound pipeline while serving as the first line of engagement for enterprise accounts.
About Copado
Copado is the leading DevOps platform for Salesforce, revolutionizing how the world's largest organizations achieve success in their Salesforce deployments. Our mission is to accelerate the Salesforce development lifecycle, support digital transformation, and deliver unparalleled value to our customers. We continuously innovate, ensuring our platform meets the evolving needs of Salesforce developers and operations professionals.
Job Summary
We are seeking a high-velocity, strategic Business Development Representative (BDR) to accelerate our growth in India. This is a crucial role designed to solve two core growth pillars: instant monetization of inbound interest and aggressive outbound pipeline generation.
You will be the first line of engagement, responsible for crushing our "speed-to-lead" metrics for incoming inquiries, while simultaneously running sophisticated outbound campaigns to map, hunt, and break into new enterprise target accounts.
Key Responsibilities
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Inbound Lead Management
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Respond quickly to inbound leads (web, campaigns, referrals).
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Qualify prospects against ICP (industry, size, Salesforce usage).
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Schedule discovery calls/demos for AEs or Technical SEs.
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Respond quickly to inbound leads (web, campaigns, referrals).
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Outbound & Prospecting Support
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Run targeted outbound campaigns into priority accounts.
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Research accounts/contacts via LinkedIn, CRM, Salesforce ecosystem events.
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Run targeted outbound campaigns into priority accounts.
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Partner Support
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Follow up with partners on certification vouchers, training invites, and event signups.
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Track and log partner-originated leads and referrals.
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Follow up with partners on certification vouchers, training invites, and event signups.
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CRM & Reporting
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Maintain clean, updated records of all activities in CRM.
- Report on lead conversion rates, call/email activities, and meetings set.
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Maintain clean, updated records of all activities in CRM.
Qualifications & Experience
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1–3 years of experience as a BDR, SDR, or Inside Sales Representative within the Indian SaaS, tech services, or enterprise software ecosystem.
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Strong written and verbal communication skills in English.
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Ability to manage high-volume outreach and multi-task efficiently.
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Hands-on experience with Salesforce CRM and prospecting tools (e.g., LinkedIn Sales Navigator, ZoomInfo, Apollo, Lusha, or Outreach).
- Bonus: exposure to Salesforce ecosystem, DevOps, or testing markets.
Copado builds a premier DevOps platform tailored for Salesforce, enabling large organizations to optimize their Salesforce deployments. By accelerating the development lifecycle and supporting digital transformation, we empower Salesforce developers and operations teams to meet their evolving needs with confidence.