Chief Marketing Officer
TLDR
Lead multi-channel brand strategy and demand generation for a Christian software company, driving awareness, leads, and a cohesive marketing team.
Company Introduction
Asoriba is an exciting young Christian software company that provides technology solutions for churches. Our maiden product, Asoriba, is a web church management software and content distribution platform for effective church management designed for leaders and a mobile app for members to receive content from their church and pay tithes and offerings.
We have a respectful family-like working environment with focus on just getting things done with the highest level of integrity.
Job Description
As our new Chief Marketing Officer, you will be directly responsible for developing, designing and executing our brand strategy offline and online. Your job will include creating awareness about the brand, identifying effective means of capturing the market, generating leads for sales, implementing marketing plans, and reviewing and updating those plans.
Specific Responsibilities
- Determining effective and efficient means of marketing the product
- Leading the execution of marketing strategy(ies) -- including online and offline campaigns, events, and public relations.
- Collaborating with the Sales Team to attain organizational goals. This would be done by providing them with the resources and publicity needed and leads for selling the Asoriba product.
- Supervising the marketing team
- Generate leads from marketing campaigns
- Design, prepare marketing programs and materials
- Enhance social media presence and recognition, and improve the company’s reputation online
- Constantly analyze the competitive environment and consumer trends so as to improve our approach(es) to marketing
- Create Christian content on Asoriba
Requirements
- HND/Bachelors/Masters Degree and/or certification in marketing
- Long term, successful experience in marketing (Online and Offline)
- Confident, driven, and dynamic leader
- Ability to spot original marketing chances
- Be reliable, professional, and fun (when appropriate)
- You should be respectful of people’s time and worth
Asoriba builds an innovative web-based church management software and content distribution platform aimed at empowering church leaders and enhancing member engagement. With additional mobile apps for online giving and content delivery, our solutions are tailored for churches looking to streamline operations and foster community connection.