Head of Marketing/Galaxsys

Description

Galaxsys is an innovative game development company delivering engaging, high-performing gaming content to operators worldwide. As part of the Digitain Group, we combine creativity, technology, and data-driven decision-making to create products that entertain millions of players across global markets.

We are looking for an experienced and visionary Head of Marketing to lead our global marketing strategy, strengthen our brand presence, drive commercial growth, and position Galaxsys as a leading provider of gaming content in the international iGaming industry.

Responsibilities

• Develop and implement marketing strategies and plans that align with the company's business goals and objectives.
• Work closely with Group Marketing Departments (Digital, Expo, Art Director, Product) aligned with company goals.
• Identify and research market trends, partner needs and preferences, and competitor activity to develop marketing initiatives that increase brand awareness, generate leads, and drive sales.
• Manage the marketing budget, allocate resources effectively, and ensure ROI on marketing investments.
• Manage the development and execution of digital marketing campaigns across multiple channels, including social media, email marketing, PPC advertising, and content marketing.
• Build and manage a high-performing marketing team, including hiring, training, mentoring, and performance management.
• Design and implement Marketing KPI’s for the team.
• Design and run campaigns for brand awareness as well as product awareness both on B2B and B2C level.
• Collaborate with other departments, including sales, product development, and partner management, to ensure that marketing initiatives are aligned with overall business goals and objectives.
• Analyze and report on marketing metrics and KPIs, identify areas for improvement, and make data-driven decisions to optimize marketing performance.
  

Requrements

• Bachelor's degree in marketing, business administration, or a related field; a master's degree is a plus.
• 7+ years of experience in marketing, with at least 3 years in a leadership role.mar
• Proven track record of developing and implementing successful marketing strategies that drive business results.
• Strong leadership skills and experience managing and mentoring a marketing team.
• Excellent analytical skills, with the ability to analyze data, draw insights, and make data-driven decisions.
• Experience with digital marketing channels and platforms, including social media, email marketing, PPC advertising, and content marketing.
• Excellent communication skills, both verbal and written, with the ability to communicate effectively with stakeholders at all levels of the organization.