DemandLab is hiring a

Human Resources (HR) Generalist - (Fully Remote - Canada)

Ottawa, Canada

DemandLab is in search of an HR Generalist for a 100% remote role within Canada, with experience in Canadian and US jurisdictions.

The HR Generalist at DemandLab works directly with the Manager, Operations of the company to develop, support, and execute on all talent and human resourcing needs to support DemandLab’s business and operations. The HR Generalist role entails a wide range of human resources duties including but not limited to talent acquisition, contractor management, employee engagement, and performance measurement.

The HR Generalist is responsible for all aspects of managing the organization's human resources requirements, including but not limited to: recruiting, training, KPI performance process, and professional development goals. The role entails assisting the management team in creating a company environment in which the employees succeed in their duties and professional growth. The HR Generalist assists and coordinates the entire employee lifecycle from acquisition and onboarding through to offboarding.

A key responsibility of the HR Generalist is to design, implement, support, and optimize the talent management process. The HR Generalist is the administrative owner of the talent management system (Workable) to manage the applicant flow for open positions as well as scheduling candidate and team member appointments.

The HR Generalist is responsible for the maintenance, updates, and appropriate storage of employee information, including the administration of the HRIS (BambooHR), adhering to the privacy laws of various country statutes.

The HR Generalist works with each manager to assist team members in creating, scheduling, recording and reporting on their KPI goals and professional development plans in line with the annual corporate objectives and actively works to ensure the delivery team’s performance goals are achieved on a quarterly and annual basis.

This individual is also responsible for the creation of internal HR processes and looks to continually improve processes to create greater efficiencies in HR process delivery.


Talent Management

  • Workforce Planning and Employment
    • Assist in developing and implementing the organization’s recruiting strategy
      • Recruits, interviews, and facilitates the hiring of qualified job applicants for open positions; collaborates with departmental managers to understand skills and competencies required for openings.
    • Managing the applicant tracking process including:
      • Scheduling and coordinating hiring steps
      • Job posting and advertising
      • Administering pre-employment tests
      • Assisting with completing background investigations
      • Leads employee onboarding
    • Processing transfers, promotions, and terminations
  • HR Development
    • Guiding the Managers in executing KPI planning, goal setting and reporting and holding them to account for the schedule and timeline
    • Evaluating the effectiveness of training programs
    • Implements new hire orientation and employee recognition programs.
    • Reviews, tracks, and documents compliance with mandatory and non-mandatory training, continuing education, and work assessments. This may include safety training, anti-harassment training, professional licensure, and aptitude exams and certifications.
    • Maintaining digital records for employees documents and benefits
    • Managing benefits relationships with vendors (health care, retirement plans, etc…)
  • Creating and maintaining accurate job descriptions
    • Analyzing job duties
    • Writing and reviewing job descriptions
    • Performing job evaluations and job analyses
    • Conducting and analyzing compensation surveys
  • Managing the HRIS system, including:
    • Onboarding new hires into the system
    • Asset tracking
    • Ensuring the accurate and secure maintenance of employee information
    • Review team metrics through reporting
    • Regular improvement efforts on system modules
  • Leads and maintains the company’s employer branding strategy and efforts. Makes recommendations for improvements and the respective implementation.
  • Handling employment-related inquiries from applicants, employees, and supervisors, referring complex and/or sensitive matters to the appropriate staff.
  • Employee Relations related to conflict resolution, handling employee grievances, and promoting a positive work environment.
  • Maintaining compliance with all employment laws and regulations in countries where DemandLab operates and recommends best practices; reviews policies and practices to maintain compliance.
  • Maintaining knowledge of trends, best practices, regulatory changes, and new technologies in human resources, talent management, and employment law, and generating HR reports, analyzing data, and providing insights to support strategic decision-making and identify trends and areas for improvement.
  • Key player in managing HR aspects of organizational changes, such as mergers, acquisitions, restructurings, or other significant events that impact the workforce.
  • Performing other duties as assigned.

Successful team members in this role must meet the following:

  • Exceptional oral and written communication skills to support interface with clients, vendors, applicants, and cross-functional team members
  • Excellent interpersonal, negotiation, and conflict resolution skills.
  • Excellent time management skills with a proven ability to meet deadlines.
  • Ability to act with integrity, professionalism, and confidentiality.
  • Thorough knowledge of employment-related laws and regulations.
  • Proficiency with or the ability to quickly learn the organization’s HRIS and talent management systems. Ability to define outcomes, manage expectations, manage cross-functional initiatives and meet deadlines based on project requirements
  • Analytical skills and ability to synthesize information quickly
  • Organized and detail-oriented to ensure work is performed accurately, completely, and meets or exceeds the client’s expectations
  • Industrious, motivated, resourceful, and creative
  • Ability to thrive in a high-energy, fast-paced environment
  • Provide quick/timely assignment turnaround
  • Be a very quick learner that can grow in this role and expand capabilities over time
  • Be a leader with the ability to motivate team members

Education and Experience

  • Minimum associates degree in business, human resource management or related field
  • 5+ years of human resource experience in a private company
  • 2+ years of experience implementing and managing talent management technology platforms. Must have direct knowledge and administrative experience in at least one of Workable, Paylocity (talent module), BambooHR, or similar platforms.
  • Experience with Canadian, and US jurisdictions required, with international experience an asset
  • CPHR (or equivalent) designation, or actively in progress an asset
  • Proficient in Google Workplace, Microsoft Office business software
  • Knowledge of marketing and experience in a consultancy is a plus

Application Requirements

  • Cover letter and resume (mandatory - you will not be considered if you do not provide a cover letter)
  • Provide a link to your LinkedIn profile (mandatory)


DemandLab is a leading marketing consultancy company, championing the cause of integrated, end-to-end, automated marketing, and sales since 2009. Our global, award-winning team accelerates success with advanced expertise in marketing, sales, and service, supporting technologies, strategy, process, and execution.

When you join us, you can expect to receive great benefits, including:

  • 100% Remote, permanently
  • A competitive salary
  • Health Care Plan Contribution (Medical)
  • Retirement Plan Matching (dependent on country)
  • Funding for personal and professional development
  • Continuing education opportunities (internal mentoring and training)
  • Generous Paid Time and Flexible work environment
  • Collaborating with senior marketing professionals with years of experience pushing the envelope

We’re doing big things for big-name clients, and we are growing fast. If you’re ready to reach for the next challenge in an ambitious, multidisciplinary team, making a name for itself in the emerging field of marketing technology, we want to hear from you.

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