Marketing Manager (Head of Dept level)

• Lead the marketing strategy for Australia’s leading educational video company
• Join a highly motivated, passionate and supportive team
• Permanent, full-time role, hybrid working in our Sydney office and remotely

Why Join Us?

Do you want to make a positive impact on the education of future generations? If the answer’s yes, then we want you here at ClickView. We believe in using the power of video to transform traditional education, allowing students and teachers to foster a creative and innovative educational environment, from wherever they are.

At ClickView, we look for passionate professionals who are seeking a hands-on role in a dynamic organisation. In turn, we invest in our staff to enhance overall team performance and achieve growth together. You can expect support and the benefits of a flexible, open plan and vibrant work environment.

Are you ready to take your first step with us?

The role:

As the Marketing Manager, reporting to the Chief Customer Officer, you are responsible for the marketing strategy and drive marketing campaigns through strategic planning, collaboration and execution, as well as leading a high performing team of people focused on execution to support business goals. You will partner, align, and hold strategic discussions with multiple stakeholders from different parts of the business (including internal and external teams) to generate leads, increase content awareness and usage, and exceed global revenue and growth targets.

This role is critical in accelerating our growth through customer acquisition and user engagement and is a great opportunity to meaningfully drive overall strategy throughout Australia and internationally.

Responsibilities include:

• Lead, coach and develop a team of three marketers
• Responsible for the global marketing strategy and execution of acquisition campaigns
• Support the launch and adoption of ClickView across Australia, UK and the US
• Identify, foster and grow our community of pedagogical leaders in all of our active territories
• Develop, implement and manage campaigns to increase brand awareness, engagement and generate leads across traditional and digital channels
• Responsible for ROI and management of budget
• Assist with writing white papers, blog posts, email communications, testimonials and other supporting documentation.
• Identifying clearly defined funnels that drive traffic, free trials, and sales.
• Work in collaboration with the company's sales, content, account and product management teams to develop and produce marketing collateral and campaigns that will assist them in achieving their objectives
• Manage the planning and execution of all major industry events
• Oversee our social media strategy to drive awareness and growth
• Manage existing external partnerships to harness relationships and support the ClickView brand
• Ensure all external communications conform to brand guidelines and tone of voice
• Ongoing competitor analysis in all territories
• Liaison with ClickView’s local and international public relations teams for the release of news on to global channels

• 5+ years of experience in a similar position from a technology-based business
• Leadership experience essential
• Experience in working with educators will be highly regarded
• Experience in Customer Relationship Management (CRM), ideally Salesforce.
• Sound understanding of different stages of sales cycle
• Strong experience in acquisition, engagement, and retention marketing strategies
• Experience in event strategy and execution
• Experience leading social media strategies
• Excellent communication, organisation and time management skills
• Experience delivering marketing strategy to C-level 3rd parties
• High level of collaboration and ability to work across different teams and different time zones
• Stakeholder management experience and ability to influence decision making
• Self-starter with an accountable and outcome focused mindset

• Extra paid Wellbeing and Volunteering leave - to care for yourself and others.
• Flexible working hours and arrangements - to accommodate for different working preferences and personal situations.
• Learning and Development budgets - professional opportunities made available to all our teams, so you can continue growing to be the best you.
• Wellbeing Policy - with access to EAP and wellbeing apps, we put your mental health and wellbeing at the forefront of what we do.
• Generous parental leave policy - we offer an additional 12 weeks full pay.
• Regular social events and conferences- We celebrate the hard work of our team with regular catered social events and conferences across all offices.
• Breakfast bar and coffee - we have our own barista coffee machine, drinks fridge and regular food deliveries for all to enjoy.

Not sure if this is the right fit for you? We're currently hiring for a Marketing Specialist and would love to see your application Marketing Specialist - ClickView.